About Everyone TV

Everyone TV (formerly Digital UK) is responsible for the day-to-day running of free TV platforms – Freeview and Freesat – as well as leading free TV’s evolution for a digital age.

It is owned and supported by the UK’s leading public service broadcasters – the BBC, ITV, Channel 4 and Channel 5.

My role: Website Manager

Deliverables:

• Oversee website build of B2B Everyonetv.co.uk which launched in January 2023.

• Budget management, stakeholder engagement workshops, site migration, content operations and BAU management.

• Own website product roadmap and budget, managing relationships between digital agencies and internal teams (Marcomms, TechOps, Product, Commercial).

• Manage contracts, licenses and SLAs for digital agencies, API integrations, hosting, domain portfolio, cookie consent management, retail partner product integration.

• Benchmark website to ensure organisational KPIs on target - via Google Analytics/Search Console and Hotjar, using data and insights to prioritise continuous improvement and new site features.

• Search Engine Optimisation (SEO): Schedule monthly site audits to ensure best practice SEO and monitor Core Web Vitals, page speed, URL structure, metadata descriptions, internal links, backlinks, and UX.

Achievements:

• Site uses Drupal multisite functionality resulting in cost-savings via a shared CMS codebase with Freeview.co.uk

• Implemented a new corporate design system, repurposed page templates, commisioned new components.

• Streamlined content ops for: Careers, About us, Team profiles, Partner with us (Channels, Partners, Manufacturers)

• Site showcases thought leadership event - Outside the Box 2023 - which was livestreamed via London’s Tate Gallery.

• Careers secion was shortlisted for Shorthand Awards 2023 as 1 of 3 Best Brand finalists (runner-up).